About us.

Dream Nanny is a boutique childcare company built by New York’s most sought after nannies and sitters.

We know that children thrive when the adults in their lives genuinely like each other, work together as a team, and feel that they’re treated fairly.

Working with the person who cares for your child is such an intimate relationship. You’re trusting the most precious thing in your life to a stranger.  And for providers, taking care of someone else’s child is a sacred responsibility. 

Our Values

Dream Nanny was created to improve the childcare industry in New York City. At the heart of everything we do are these core values:

  1. We prioritize clear communication.
  2. Everyone deserves fair and competitive pay. 
  3. Reliability and professionalism is a two-way street.
  4. Be kind, no matter what.
  5. Adhere to normal professional boundaries.
  6. Clear expectations are needed for both parents and childcare providers.
  7. Full-time workers deserve competitive benefits including sick days and time-off. 
  8. Giving back to children, families and childcare providers is part of our company, from day one. 
  9. We believe in continuing education and skills development for childcare providers.
  10. We believe that creating happy, successful, well adjusted children starts at home and that includes their nanny or babysitter.

Our goal is to help professionalize the in-home childcare industry so that nannies and babysitters can feel safe, free from workplace violations, are paid fairly, and have clear job performance expectations. Reducing turnover in childcare is one of the most important things you can do to ensure your child feels secure and develops healthy relationships throughout their lives. 

Above all else, we’re focused on what’s best for the kids, and a great relationship between the adults in their lives is crucial. 

 

Here’s what sets us apart:

– We’ve been babysitters and nannies in NYC for over a decade and understand this unique industry.

– We have close relationships with parents all over the city who’ve shared their childcare struggles with us.

– Our interviewing process is rigorous. If we wouldn’t send a sitter to one of our beloved families: we won’t send them to you.

– We’re with you for the long haul. We offer ongoing support to help address communication or performance issues.

– We offer continuing development for our childcare providers. We partner with experts to make sure your nanny or sitter’s skills are sharp and always improving.

– We’re committed to the Hand-In-Hand Network’s Fair Care Pledge.

– We’ve built giving-back to children and families into the framework of our business.

We believe that creating happy, successful, well-adjusted children starts at home, and that includes their nanny or babysitter.

 

Who We Are

Dream Nanny LLC was founded by Ashley Clay after years of families telling her she needed to create a childcare agency. Ashley started her first babysitting business at the age of eleven, complete with business cards and an ad in the local newspaper. Beginning in 2006, Ashley has worked throughout Manhattan as a babysitter, part-time nanny, and full-charge nanny and family assistant. She’s worked with families with private jets and families who all sleep in the same bed and everything in between.

She’s the nanny that families brag about and go to when they need recommendations.

After hearing about the struggles of some of her favorite families to find reliable, hands-on childcare in her wake, Ashley decided to create the agency she wished existed. That’s when Dream Nanny & Superstar Sitters was born.

With this agency, Ashley brings her unique background in childcare, politics, and personal coaching under one roof. Our focus is on developing happy children by supporting the adults in their lives to have healthy, professional, and equitable relationships.

Built into the fabric of Dream Nanny is our commitment to corporate giving. From day one, 10% of our quarterly gross profits are donated to organizations working with children, families, and childcare providers. Creating a better world starts at home and flourishes through our work.

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